Measuring the Digital Maturity of Moroccan Commercial Banks: Construction of a Multidimensional Score (OpenAlex (recherche mondiale))
Summary
- The studied sample of five Moroccan commercial banks achieved an overall average digital maturity score of 3.48 out of 5.p.15
- Attijariwafa Bank attained the highest digital maturity score among the sample at 3.92 out of 5.p.15
- Human resources skills development emerged as the most advanced dimension with an average score of 3.73 out of 5.p.15
- Total bank deposits across the five banks increased by over 280 billion dirhams from 2015 to 2024, representing a 28% growth.p.15
- Total loans disbursed by the sampled banks grew by over 161 billion dirhams between 2015 and 2024, a 25% increase.p.15
Key insights
- Attijariwafa Bank retained its first place ranking in over 90% of sensitivity test simulations.p.11
- Crédit Agricole du Maroc ranked last in digital maturity in over 80% of sensitivity test scenarios.p.11
- The digital maturity gap between the highest-scoring bank and the lowest-scoring bank reached 0.84 points.p.21
- Academic partnerships and internal digital programs deploy at lower costs compared to capital-intensive investments like phygital spaces and cloud migration.p.21
Topics and entities
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