Fintech Innovations and Their Influence on Consumer Financial Behaviour
Mobile payments and UPI represent the largest share of consumer fintech application usage at 45% in 2025.
Company · IN · 2 documents
Mobile payments and UPI represent the largest share of consumer fintech application usage at 45% in 2025.
The study surveyed 450 active FinTech users across India to empirically validate a quadripartite integrated framework using PLS-SEM with 5,000 resampling iterations.